Alimar.

A web and social language built on a fluid red form

We built the visual system of Alimar’s website. On the main slider a fluid red form cuts through a generator canopy while the headline “Sessiz ve güçlü.” (Silent and powerful.) stands alone on a dark background. The same form returns in the category visuals for seismic generator solutions, synchronised projects, sector and special projects and remote monitoring, and the home page export visual lifts Alimar-branded containers into the sky. On social media we design monthly content and announcements, such as the Casablanca site post and the post announcing the company’s place in the ISO Second 500 list.

Monthly content is prepared for Instagram and LinkedIn together, with English versions when needed. “Güç gerektiğinde Alimar” (Alimar when power is needed) raises the logo’s form like a sun over a night landscape, “Kesintisiz geçiş mühendisliği” (Uninterrupted transfer engineering) shows an orange generator in a factory, and another post shows a technician servicing a generator on a construction site for those who would rather not spend the weekend there. “Senin enerji kaynağın hangisi?” (Which is your energy source?) lists uses from campsites to farmland on a single orange surface, and we also design stories for national days.

• Website slider and category visuals
• Page banners
• Monthly Instagram and LinkedIn content
• English content versions
• Announcement and special-day designs