All work
Chinabloom.
22 / SELECTED WORKSetting every detail on the table in one language.
Menu books, wet-wipe and chopstick packaging and a “Let’s Roll” campaign visual for contemporary Pan-Asian restaurant Chinabloom.
- Client
- Chinabloom
- Sector
- Food and beverage
- Role
- Menu · Packaging · Campaign
- Disciplines
- BrandCampaign
PROJECT NOTES
A restaurant language of navy, coral and handwriting
The applications bring navy and coral together with a handwritten script. One patterned hardcover menu was made for beverages and desserts and another for the Bodrum restaurant, with drink lists balanced by a line-drawn glass and a red circle. Wet-wipe sachets come in white, coral and navy, the white ones showing chopsticks crossing a coloured circle above the Galleria, Maidan and Bodrum names; the chopstick sleeve carries sushi drawings, and the “Let’s Roll” visual for unlimited sushi and wine evenings uses engraving-like fish drawings on navy.
- Menu books
- Wet-wipe and chopstick sleeve designs
- Campaign visual
